We are a home staging company serving Flower Mound, Lewisville, Highland Village, Southlake, Coppell, Carrollton, Denton, Argyle, Keller, Roanoke, Grapevine and other surrounding North Texas cities.

Sunday, February 27, 2011

Dressed for Success

Do you think it is a good idea to get your car detailed before you sell it?
Do you wear clothes to a party or usually go naked? Why?
When you are having a party do you clean up the house, the bathrooms, the floors, and the kitchen?
Do you generally think people look better after a make-over?
Do you think that the style of clothes a person wears can make them look older than they actually are?
Is it important to you to stay in shape?
If the price is the same do you buy new or used?
Have you ever been surprised by someone’s talent on American Idol? Why?
Have you ever notice that someone had chipped toenail or fingernail polish?                    
Do you dress differently when you are cleaning house than when you are going to work?
Do you wear deodorant? Why?

Like it or not, looks (and smells) do matter. We make judgments about all kinds of things based on what we see. If your house is on the market it is competing with the other houses on the market and guess what….the best looking houses (in each price range) sell first, and for the most money. Understanding this is not rocket science. If your house is about to go on the market or already is on the market (and you are disappointed with the results you are getting) contact us. Staging is an investment that pays very well and it is always cheaper than a price reduction. Staging Matters. Call today.

Susan Boyle, the older woman who appeared on American Idol and shocked the nation with her voice, is a great example of how packaging creates expectations. Susan Atwell, of Atwell Staged Home, writes an interesting article on this subject in her blog. You can read the article here:
It All Boyles Down to this – Looks Count